

More than paper !
The cheerful brand from Lucart, Italian paper maker since 1953: toilet paper and paper towels, in packaging with at least 30 % recycled plastic.

1953
Lucart, the long-established Italian paper maker from Tuscany.
Supersoft
Soft toilet paper, in family packs.
Smile for the planet
Recycled plastic packaging, certified fibre.

Official distributor
Smile, imported and stocked by Bakrim.
Smile stock is waiting for you in our Ecoparc warehouse: order by the carton, we pick, pack and deliver to your store, anywhere in Morocco.
Smile
The full range.
Toilet paper
Whole categoryPaper towels
Whole categorySmile
The brand's posters




Trade account
Do you run a grocery, convenience store, café or hotel?
Open your trade account: trade prices on our whole range, every price point, one single delivery.
- Trade prices on our whole range
- Every price point, one single delivery
- WhatsApp order in 30 seconds
Open your trade account
Reply on WhatsApp within 24 business hours. Trade prices are unlocked once your account is approved.











